Client
adidas Running
4D Run 1.0 Superstar
AGENCY
Studio a
Videography
Blunt Cinema
Photography
Calvin Pausania
Producer
2020
A futuristic / laboratoristic campaign to test and present the newest and most innovative 3D printed running shoe. Using new ways of capturing content, the goal was to present the product in its best way, showing all relevant unique selling points. The content was produced for all channels. Onsite, Paid Social, the app, banners, CRM, Product Detail Pages as well as retail.